About Us
Gary is an accomplished sales and marketing consultant specialising in elevating exceptional luxury travel brands across key global markets. With decades of experience, he brings a rare blend of strategic insight, commercial acumen, and deep-rooted industry relationships, enabling him to deliver meaningful, measurable results for his partners across the UK, Europe, and beyond.
Drawing on extensive experience representing boutique luxury hotels, specialist DMCs, and immersive river cruise lines across Europe, Africa, the Far East, the Middle East, the Indian subcontinent, Latin America, and Oceania, Gary crafts bespoke strategies that resonate with the most discerning audiences. From driving sales growth and forging high-level partnerships to creating impactful marketing campaigns and positioning brands for success, his approach is both hands-on and highly tailored.
Well respected by suppliers and travel trade alike, Gary is known for his proactive style, strategic foresight, and ability to open doors at the highest levels of the travel industry.
At the heart of his work lies an unwavering passion for travel and a steadfast commitment to helping distinctive brands flourish within the ever-evolving landscape of high-end travel experiences.
Gary brings an incredible amount of passion to supporting the properties he represents and truly understands what luxury travel agents need. Whether it’s facilitating bookings or ensuring clients’ expectations are exceeded, he consistently goes above and beyond – not only viewing things through the eyes of the paying guest but also highlighting the small touches and personal elements that make all the difference when it comes to selling. It’s a real pleasure to work with someone so knowledgeable and trustworthy.
Testimonials
Caroline Coetzee - Head of Product
Bailey Robinson
Working with FORTH Representation has been a game-changer for our business. From the very first interaction, their professionalism, deep knowledge of luxury tour operators, and proactive approach set them apart. They don’t just represent our interests, they champion them, ensuring our brand is showcased at its very best in the UK market. Communication is always clear and timely, and their attention to detail is second to none. We are truly happy to have them on board and look forward to many more years of working together.
Andre van der Marck- Founder and MD
Travel Exclusive Asia
Within a short time, Gary impressed our team with his strong work ethic and collaborative approach to developing new business. He has built valuable relationships with leading UK tour operators for Ceylon Roots and consistently demonstrates professionalism and reliability when representing the company. His extensive sales experience and motivated nature make him an asset to any organisation, and I fully recommend him.
Dishan Perera - Chief Executive Officer
Ceylon Roots Sri Lanka
Gary has introduced us to numerous luxury properties and DMCs we might never have considered, enhancing our product range while driving reach and revenue for all involved. He combines a deep understanding of the luxury travel market with genuine insight into our business, helping us navigate an often overwhelming landscape. We greatly value his support and his commitment to creating true win‑win partnerships. When Gary connects us with new partners, we trust it’s the right fit for our business and our customers.
Jonny Goodall - Managing Director
Travel Nation
Gary truly embodies the spirit of partnership, taking the time to understand your business needs and leveraging his extensive network and experience to deliver results every time. His expertise has been instrumental in enhancing our product range across Europe, the Indian Ocean, and the Far East, ensuring that both quality and experiences align seamlessly with our customers’ expectations. Personable yet highly professional, Gary strikes the perfect balance between approachability and business acumen, making him a valued and trusted partner
Ricky Wason - Group Product Director
Destinology