Representation for the world’s most exceptional travel brands.

Boutique sales and marketing representation for small, owner-led hotels, private villas, and specialist destination experts worldwide.

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FORTH Representation works with a carefully selected portfolio of independent hotels, private villas and destination specialists. We partner with brands that value individuality, integrity and long-term growth, and we represent them with focus, discretion and intent.

What We Deliver

Increase visibility in the UK & European markets through curated introductions, targeted sales outreach, and relationships built over 20+ years in high-end travel.

Market Expansion

We work as an extension of your in-house commercial team, nurturing agent relationships, improving product knowledge, and supporting consistent, high-quality enquiries.

Stronger Trade Partnerships

From boutique operators to top-tier travel buyers, we connect your business with partners who deliver guests aligned to your brand, rate strategy and positioning.

High Value Bookings


Snapshot of What We Do

We provide tailored sales and marketing representation to travel brands seeking meaningful, sustainable presence in key international markets.

Our role is not to be everywhere, but to be exactly where it matters.

This includes:

  • Strategic market positioning and brand development

  • Introductions to aligned trade partners and buyers

  • Ongoing relationship management and account growth

  • Market intelligence and commercial guidance

Our Approach

We represent a curated portfolio of independent hotels, private villas, and specialist DMCs across Africa, Asia, Europe, and the Indian Ocean.

Why FORTH

You work directly with an experienced sales & marketing professional, not a large agency team. Personal, accountable, and relationship-led.

Hands-on Representation

We specialise exclusively in high-end and boutique travel, understanding the nuances, buyer expectations, and guest profiles of the travel trade internationally.

Focussed on Luxury

With long-standing partnerships across tour operators, leading agencies, and niche specialists, we open doors that lead to results.

Deep Industry Relationships

Learn More About Our Clients